Full Name
Sandrine Williams
Job Title
Workshop Producer and Facilitator
Company
Signet Communications
Speaker Bio
Sandrine Williams is an independent PR, Communications and Engagement Consultant, and founder of Signet Communications, launching in 2026.
With over a decade of experience spanning broadcast media, publishing and higher education, before moving into the defence sector. There, she has led international PR, media relations and senior stakeholder engagement across the UK, Europe, the US, the UAE and Asia Pacific. Working directly with senior military, government and industry figures on narrative, positioning and reputation in high-stakes, security-sensitive environments.
Sandrine brings sharp narrative judgement and the composure to read a room and hold a difficult conversation, turning discussion into clear, actionable outcomes.
With over a decade of experience spanning broadcast media, publishing and higher education, before moving into the defence sector. There, she has led international PR, media relations and senior stakeholder engagement across the UK, Europe, the US, the UAE and Asia Pacific. Working directly with senior military, government and industry figures on narrative, positioning and reputation in high-stakes, security-sensitive environments.
Sandrine brings sharp narrative judgement and the composure to read a room and hold a difficult conversation, turning discussion into clear, actionable outcomes.
